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The 4-Step Process for Proper Personal Branding

The concept of branding has traditionally been about the corporate image. But personal branding became a recognizable concept among celebrities as well. The personal brand of an actor can help determine the kind of roles they’re offered, and the branding of musical acts affects the kind of listeners they attract....

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How To Negotiate Your Salary Beyond The Raise

When you’re being offered a job, you’re supposed to negotiate your salary. Once you’re employed, after a while you may want to ask for a raise. These are common enough occurrences in business. But you’d be surprised at how many people fail to negotiate their salaries or ask for a...

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